Lucy Torres-Gomez, Richard Gomez, Kris Aquino, James Yap, Christian Bautista, Rachelle Ann Go, Sam Milby, Rica Peralejo, Shaina Magdayao, John Prats and Dingdong Dantes are all models for Bench. Now, Sarah Geronimo joins them as she becomes Herbench's latest endorser.
Guests welcomed the chance to take a break from the summer heat during the one-of-a-kind launching of Sarah Geronimo as the newest endorser for Herbench. It was literally a cool event since it was held in the Mall of Asia's skating rink, a first in an event such as this. Adding sparkle to the occasion were champion skaters who impressed the crowd with their performances while models made their way to the catwalk.
The fashion show unveiled the latest collection of the Herbench line that featured a lot of skinny jeans, tops in soothing colors with punches of vibrant pinks, greens and yellows, shorts, skirts and shoes. But the highlight of the event was Sarah Geronimo.
Donning Herbench apparel, Sarah strutted her way to the catwalk as she performed several songs including Rihanna's "Umbrella." Though already considered as one of the most successful actresses and endorsers in the industry today, Sarah shared that this is her first endorsement for a clothing brand. Why Bench? The humble singing sensation simply replied, "Gusto ko po talaga ang Bench." The tagline "Her love. Herbench. Her Choice" couldn't be more appropriate since Sarah shared that she has really worn Bench even before. Maintaining her wholesome image, she was quick to clarify that she will not be endorsing the Herbench bath and body line which includes brassieres and panties. With the billboards and ads already in place, Sarah is indeed, now part of the Bench family.
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